Evolution of Traditional to New Media
Evolution of Traditional to New Media What is Traditional Media ? • Traditional media refer to the time-honored, conventional means of mass communication, such as street theater and puppetry as practiced by various global communities and cultures, or embodied in local custom or lore, generally involving the use of storytelling and especially communication arts that make up a distinctive culture, representative of a traditional way of life. What is New Media ? •New Media refer specifically to present times and also to forms of communication that are new. In the nineteenth and twentieth centuries the term was used to refer to the j invention and application of new techniques in the media. New media are now being followed by postmodern media, which relate to mass communication that reacts against earlier modernist principles by reintroducing traditional or classical...